Windows 7 Not An All Star Player

Article first published as Windows Phone 7 Not an All Star Player on Technorati.

There are four definite Smartphone names in the industry that will not let anyone else in. It’s even getting smaller; OVI platform was once a contender, but now it is a thing of the past.

Although Nokia abandoned OVI after it had failed to represent any kind of threat to the big names, it adopted Windows 7 for Smartphones. It seems that perhaps Nokia is regretting that deal today. Why would they rethink their choice (although it seems a little late in the game to do so)? According to PR Newswire, PriceGrabber conducted a survey in which 48% of participants chose iPhone’s iOS platform as their preferred choice and Android coming in as the second favorite with 19%. Microsoft’s Windows Phone 7 had only a 7% of the pie.

Just to think that Nokia chose Microsoft’s platform over Google’s earlier this year as published on SmartSoft makes us wonder if perhaps they have an Ace under their sleeve to improve these numbers.

The definite champion to this day is Apple’s iPhone. Nevertheless Android is getting a larger presence as time goes by. At one point the fight was between RIM’s Blackberry and the iPhone as denoted in their viral video campaigns back in the day. Blackberry’s version was that of an apple being destroyed by a blackberry shot at it as a bullet. Apple countered with the same scene in which the blackberry gets destroyed as soon as it touches the fruit. Today Blackberry even falls back to the last spot in that same survey with only 6% of preference.

Will Windows 7 for smartphones bring its A-game to improve its market presence? The iPhone 5 is getting ready to be launched and already people are excited about it. Microsoft should come up with something to get consumers just as thrilled.

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