Article first published as Intoducing Bottlenose on Technorati.
Without a doubt, the king of search engines doesn’t need to be introduced. It has become a verb and even an adjective. Google has been top innovation for quite a while now. This said, it also bases search results on keyword relevance and geolocation, among other very important factors. However, a new search engine is starting out with a similar notion, yet it has concocted a recipe with social media and crowdsourcing as its main ingredients: Bottlenose.
Unlike Google, you need to set up an account with Bottlenose so it can shape your search results based on your social media accounts (Facebook, Twitter, Linked in and others). It also provides you with a remote posting service for all of your linked accounts.
As for search results, it gives you the option to save them to your dashboard so you can review them later. It also gives you a list of trending topics and trending people which with one clic you can browse everything about that subject. With all the saved results, trends and a summary of all the publications and articles you follow, you can review topics as if they were an electronic newspaper.
To play the devil’s advocate, this is not 100% new. There are plenty of other services that can come up with a summary of your favorite publications, just like Rockmelt, Percolate, or Flipboard. As for search results combined with Social Media, Google had iGoogle which was recently shut down.
However, this little video might walk you through this new product and if you find it convenient enough, you can always sign up, and of course, it’s for free.