Every day more and more you can notice small changes across the web. There’s no doubt exponential growth is here to stay and well… grow! It’s been a long time since Kotler’s 4 Ps are… Read More "Photo Marketing"
We are living an era in which traditional media is not trusted nor is it profitable anymore. People don’t read the paper; they scan through their iPads or smartphones. People don’t watch TV, they watch… Read More "Social Media vs Apps, or both?"
My dedication to watch TED talks started at an Innovation course when I was in college. The main idea behind these talks (even mentioned in their logo) is to share ideas worth spreading. All kinds… Read More "TEDx Zapopan, Independently Organized"
It’s been a while since Silicon Valley was the sole holder of the term “start up”. Every day more and more, the initiative is spreading across the globe, not only because it’s a catchy and… Read More "Global Start Up Fever"
A friend of mine recently shared a post with me about the differences between our daily activities back in the 90’s and now. The post was a comic showing several activities like music listening, socializing,… Read More "Squeezing out your iPhone"
There are plenty of things that can be said in writing, in fact, that is the only time machine we really have (although it only works when traveling to the past). Knowledge, theories, traditions and… Read More "In the Land of Magazine Editing"
Have you ever sat down and thought about how evolution speeds up as time goes by? Think about it, the dark ages lasted for centuries, then each era seemed to be shorter. In the last… Read More "The World as Seen from Multiple Screens"
Article first published as Product Placement Evolved on Technorati. With so many technologies coming out, brands have more and more channels every day where they can send out their message. However, a solid place to market brands… Read More "Product Placement Evolved"
Direct Marketing has been accused of being spammy at times. Not that it’s a complete lie, but if used properly, e-mail marketing recipients will absolutely love a message of the kind, as if their minds were read.… Read More "Mail Chimp, Our Heroe"
Trust issues have been alive and well since way before the Internet even began to mean something to people. Fraud, stealing and what not have been the negative part of our economy since probably the… Read More "Web Trust Issues"