Road MX 2012

It’s been said several times that Guadalajara is the Mexican Silicon Valley. During the mid 90’s this was just starting out to be a catch-phrase for foreign investment in the city. It was nicknamed so because large companies like IBM and HP had settled here instead of Mexico City. Still…

The Web Writes History in a Different Way

On August 1, 2011, Posted by , In Events,Innovation,Social Networks,Web, tagged in ,,,, , With No Comments

History has always been a compilation from people’s memories, a few portraits, photographs, diaries and mostly delicate artifacts that have been left behind after people pass away. We can only gather what little clues we get and build a story from it. Even when there were writers and historians recording…

The HP Fever… and Not the Computer Brand

On July 15, 2011, Posted by , In Brands,Events,Icons, tagged in , , With No Comments

There are two options: you either thought about Hewlett Packard or Harry Potter. What did I think when I saw the letters posted on most of the social networks I’m in? I’ll leave that for you to guess; hint: I write a lot about that stuff. So, I wouldn’t normally…

Life in the Time of Vampires

[youtube=http://www.youtube.com/watch?v=XueNm_GJk80] Not even Anne Rice or Bram Stoker could possibly compete with this trend. Although both are years apart from one another, and their success is worth quoting for times to come, Vampire Fever has never been as vibrant as it is right now. Granted, the very essence of Dracula…

Reached by 10 Different Media

On May 4, 2011, Posted by , In Events,Social Networks,Tech, tagged in ,, , With No Comments

Yes Ladies and Gentlemen, today is my birthday. It’s not even 1pm and I’ve already been very fortunate to be congratulated by friends, family and coworkers. But it’s not that I’m writing this entry to brag about it to the world (ok, may be a little). The point is, how…

A Weekend Offline

On May 2, 2011, Posted by , In Events, tagged in ,,, , With No Comments

I’ve heard several people say they would log off the e-world just to get some other perspective, at least for a little while. Lately, doing that is nearly impossible, because even though you may be away from your computer, smartphones are always there to¬†accommodate¬†your every online whim (you can hardly…

The Easter Bunny 2011

On April 18, 2011, Posted by , In Events, tagged in ,,, , With No Comments

Another week where people just go crazy about. Whilst many cry “crisis time!” Many others, including some of them can’t wait for this week to start. At least as far as Mexico is concerned, every single person is waiting for Easter Week. No matter how badly you are doing, it’s…

60 min with Google’s CEO

On March 25, 2011, Posted by , In Brands,Events,Innovation, With 1 Comment

I was sitting comfortably, reading a book on Wednesday night when my phone rings. It was my best friend, “care to join me at Google’s CEO conference tomorrow morning (Thursday)?” The words didn’t quite make any sense in my mind, until I uttered, “Eric Schmidt is coming? Where?”. She then…

Writing it Up for Maroon 5

On March 18, 2011, Posted by , In Advertising,Brands,Events,Icons,Social Networks, With No Comments

What do we know Coke for? The great black drink that will probably come in any event you have; the Polar Bear commercials around the holidays; the representation of the Santa Claus version the Western world knows today. It’s brand equity is number one in the world with a value…

On St. Patty’s Day…

On March 17, 2011, Posted by , In Events,Innovation,Tech, With No Comments

Personally, I’m not a gamer. I haven’t been since I was about 12 and Nintendo 64 was the hit of the moment. But I look at my guy friends today and they’re mostly crazy over Xbox (to play Halo), Wii (on the boxing ring), and well the unfortunately discontinued Guitar…